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E-commerce

A migration that traded a plugin stack for a platform

A media-heavy, multi-variant catalogue running near-continuous promotions. Slow pages and a checkout nobody dared touch were left behind.

Client
Silver Jewellery Brand
Hız ↑Page performance
B2BWholesale entry point
RehberlerSizing and care — fewer returns

Situation

  • Every product needs several photographs, variants run across sizes and stones, and the store runs promotions almost continuously.

  • On the old stack that had become a performance and maintenance problem: slow pages, stacked plugin dependencies, and a checkout the team was afraid to touch.

Approach

  • The full catalogue, media, variants and customer records were migrated.

  • The storefront was rebuilt with a promotional hero the team rotates without a developer, trend collections and a wholesale entry point for B2B buyers.

  • Sizing and jewellery-care guides were added — the content that reduces returns in this category.

Result

  • Page speed improved and campaign changes stopped being risky.

  • Checkout became something the business runs promotions through rather than around.

Technology used

  • Shopify
  • WooCommerce Taşıma
  • Koleksiyon Mimarisi
  • B2B Giriş

What would a system like this do for you?

We audit your ad account and site, then hand you a written roadmap in five business days.